Danielle Bernstein is the figure behind lifestyle blog, What We Wore. He produced at least USD15 thousand from one post on instagram. The money comes from a brand that wants promoted its products to 992 thousand people which follow Bernstein in social networking website As reported by Business Insider, Tuesday (16/05/2015).
Just like other fashion bloggers, Bernstein routine posting a snapshot of accessories or clothing he wore. Of course equipped with information on how to purchase these products. Which may not be recognized by his followers is, many of the posts Bernstein is the results of negotiations with a fashion brand.
Fashion brand willing to pay dearly for it. Harpers Bazaar called the owner rand spent more than $ 1 billion per year for sale in Instagram. The size of rates depending on how many posts and many followers held an account.
When Bernstein has millions of followers, then certainly he will charge more for his posts. Harpers Bazaar explains, on average, if an account has thousands of followers, the price for a post can reach $ 500 to $ 5 thousand.
But, if the number of followers could reach six million person, the fees can be obtained from individual posts ranging between USD20 thousand to USD100 thousand. making money from posting on Instragram.
